Now Available:

The Ultimate Guide to Financial Services PR

In financial services, many firms are focused on providing bottom-line value to their clients. What most of them forget is how to properly communicate that value.

A good PR strategy has a greater impact on the bottom line than most firms realise. This book shows how to put in place an effective PR program in the financial services industry, and how great communications can add significant value to a firm.

Between them, Claudia Pritchitt and Leeanne Bland have over 50 years’ experience in public relations, communications, and marketing. Here, they explain the key tools needed in an effective communications strategy as well as why plain English is imperative in the jargon-heavy world of financial services.

Grab your copy today

Content creation

Compelling storytelling

In financial services, clearly communicating your message is crucial to ensure your offering is understood by the market.

We are skilled at creating strong and relevant content for a range of target audiences. As financial services specialists, we have in-depth knowledge and understanding of the relevant topics and industry themes, and particular expertise in turning technical information into content suitable for different audiences.

Our capabilities

A key element of any communication approach is developing thought-provoking content and commentary, and making best use of it. We identify and develop such content, as well as repurpose existing content, to take advantage of the broadest range of opportunities available.

Website content

Ensure website visitors and potential customers understand your business and service offering through clear content.

Blog posts

Keep your website fresh by developing a stream of topical blog posts to attract more visitors for more lead conversions.

Newsletters and EDMs

Make your email communications to your customers and employees stand out, by executing the messaging in your business’ tone and style.

By-lined contributed articles

Establish authority through thought-leadership content that can be used by financial and trade publications.

Technical and whitepapers

Educate your audience about a particular issue in a clear and methodical way, to promote the benefits of your brand.

Presentations and speeches

First impressions have a lasting effect. Ensure executives feel confident that any presentations and speeches they deliver are memorable.

Internal communications

Your employees are the heart of your business. Keep them informed with relevant communications to foster a strong culture.

Award submissions

Get ahead of your competition with compelling submissions for awards that capture the interest and eyes of award judges.

Landmark reports and surveys

Bring your data analysis and knowledge to create landmark reports and surveys that set you apart from your peers.

Case Studies

Maximising the value of content

Case Studies

Producing a regular client newsletter

HLB Mann Judd is an Australasian association of independent advisory and accounting firms, with member firms in Australia, New Zealand and Fiji. It has particular expertise in wealth management, tax planning, and audit and assurance services.

Case Studies

Maximising the value of content

Case Studies

Producing a regular client newsletter

Testimonials

I have had the pleasure of working with PB Communications for some 5 years. I’ve found them to be highly skilled in navigating finance professionals through the complexities of media interaction and assiduous in seeking out appropriately tailored forms of media interaction that best serves the interests of our organisation. I would be pleased to recommend them.

Stephen Miller

Investment strategist, GSFM

PritchittBland Communications has an excellent understanding of our business and a keen sense for things that we do that may be of interest to journalists. They are accomplished communicators and help us to get the message across in a clear manner.

Michael Hutton

Partner, HLB Mann Judd

One of the great qualities about PritchittBland Communications is that they are so responsive, no matter what time or day. At the same time their advice, and communication strategies are well thought out, clear and effective. They are leaders in their field.

Stephen Hiscock

Executive chair, SG Hiscock & Company

Now Available:

The Ultimate Guide to Financial Services PR

Content creation

Compelling storytelling

Our capabilities

Website content

Blog posts

Newsletters and EDMs

By-lined contributed articles

Technical and whitepapers

Presentations and speeches

Internal communications

Award submissions

Landmark reports and surveys

Case Studies

Maximising the value of content

Case Studies

Producing a regular client newsletter

Case Studies

Maximising the value of content

Case Studies

Producing a regular client newsletter

Testimonials

Stephen Miller

Michael Hutton

Stephen Hiscock

Social media

Public relations

Ready to take your communications strategy to a new level?